Introduction UAE in general and Dubai, in particular, is referred to as the oasis in the middle east. With a GDP size of half a trillion dollars, the country is growing strong at over 3.5% per annum. The Dubai Expo 2020 is going to be another major boost for the local economy. The strong growth[…]

Dubai is one of the easiest places to start a business. World Bank has officially ranked it 11th in its annual ease of doing business rankings. The Dubai government is pushing for diversification and the Expo 2020 will be another booster to regional businesses. Starting a business is never an easy task but visualizing the[…]

As a business owner in Dubai, you are constantly communicating with your clients, customers, vendors, employees, etc. Every business is now a media company as well. If you don’t get your messaging right, you are losing the perception battle. And this battle is heating up in Dubai, as your online content is the first calling[…]